Top Tips for Effectively Integrating Your TV and Digital Advertising

 

Today, more and more people are both watching TV and going online than ever as they're spending more time at home. While you can reach millions of people with digital advertising alone, there are around 120.6 million TV households in the U.S....

Why TV and Digital are so Powerful When Combined

 

Traditional TV viewership has jumped by more than 8 million viewers in 2020. Those who were already watching TV are watching more, too: the average household is spending around eight more hours per week watching television than they did the...

Top 9 Facts You Should Know About TV Advertising vs. Direct Mail

 

When it comes to advertising, TV and direct mail are two mediums with a strong tradition of success.  In fact, 41% of Americans of all ages look forward to checking their mail each day. And the average viewer spends 2 hours, 46 minutes per day...

The Best Kept Secrets About TV Advertising

 

Commercials fill the airwaves as viewers watch their favorite programs and get a better idea of what happens in the world around them. Those TV ads continue to reign superior to other types of advertising. Investing in TV can increase...