Social Media Marketing 101

 

As of April 2021, 4.33 billion users are active on social media. Garnering a large following of these users increases brand awareness, and concentrated followings can promote local events or increase foot traffic. No matter what your goals are,...

Building a Top-Notch Social Media Strategy

 

By now, the benefits of social media for your business are undeniable. No matter what industry your business is in, it's one of the best ways to interact and connect with consumers on a more personal level. Even paid social media strategies...

3 Recruitment Tips That Will Get You Noticed by Potential Employees

 

Recruitment has always been a category that struggles. Following the economic impact that COVID has placed on everyone, that struggle has intensified and become an even bigger challenge for many businesses. 

In some cases, people aren't going...

Tourism is Back! How to Engage New Customers with Digital

 

With summer around the corner and tourism back, it's time to get a refresher on the best ways to engage with your customers and update your marketing methods for the season. Although people are getting more downtime and binging their favorite...

Top Tips for Effectively Integrating Your TV and Digital Advertising

 

Today, more and more people are both watching TV and going online than ever as they're spending more time at home. While you can reach millions of people with digital advertising alone, there are around 120.6 million TV households in the U.S....

Website Checklist: Top 10 Things Your Website Should Have

 

You should always keep your website updated if you want to appeal to your audience and ensure your business looks credible. Website design is crucial in getting people to trust your business and stay on your site to learn more, as 94% of first...

Why TV and Digital are so Powerful When Combined

 

Traditional TV viewership has jumped by more than 8 million viewers in 2020. Those who were already watching TV are watching more, too: the average household is spending around eight more hours per week watching television than they did the...